Underground Coffee Roasters

The specialty coffee roaster carefully selects the perfect coffee beans to expertly hot air roast for their signature blends, single origin and decaf beans. The new packaging & label designs are crafted to create a cohesive set of identifiers that build on the brand's visual identity. Each product has a unique illustration that represents it, like the Avant Garde blend that features a structure like that of Tesla's Wardenclyffe Tower, which is most probably one of the most iconic & experimental projects he worked on & most definitely Avant-Garde.

Branding  ∙  Merch Design  ∙  Illustrations  ∙  Photography  ∙  eCommerce Website  ∙  Graphic Design  ∙  Barista Guide Design  ∙  Social Media Content  ∙  Tee Design  ∙  Signage  ∙  Packaging Design  ∙  Icon Design  ∙  Art Direction