Underground | Coffee Packaging
The specialty coffee roaster carefully selects the perfect coffee beans to expertly hot air roast for their signature blends, single origin and decaf beans. The new packaging and label design now tell a cohesive story, with each identitfier crafted to make a recognizable set that builds on the brand's identity. Each illustration has links to its repective name; like the Avant Garde blend which is based on Telsa's Wardenclyffe Tower.
Packaging Design | Graphic Design | Illustration